Jim Lafferty & Project Donate A Shoe

Jim Lafferty, President & CEO of Procter & Gamble Philippines, invited the members of the Elite Team Bald Runner for the Palms Country Club Charity Run last Saturday, August 1, 2009 and have them sponsored for the registration fees and breakfast but all the members were scheduled to have their weekend long run and I had to tell him that they could not join the said race.

Instead, he invited me and Coach Titus to watch the race, have breakfast at the Clubhouse, and receive almost “new” running shoes for my Project Donate A Shoe.

Coach Titus and I arrived at the Palms Country Club minutes before the start of the race and I was able to meet and talk to Jim and his daughter Kristen; Patrick Concepcion aka Running Shield & wife; Eric Pasion aka Runner For Change; Ian Alacar of BOTAK; Paul Calvin; and Jan Imperio.

Eric, Paul Calvin, Ian, Patrick & Wife
S. Cesar, Eric, Jay, Ian, BR, Patrick & Mabu

The race consisted of 3K Fun Run, 5K, & 10K distance runs. There were about more than a hundred who joined the race and it was held without any funfare. After the race had started, Coach Titus and I positioned ourselves at the street before the entrance to the Palms Country Club compound and we, eventually, became Race Marshals as we directed all the runners if they need to run another loop or not by looking at the color of their race numbers. I also became the unofficial photographer for the Lafferty family, Patrick, and the other runners.

Before The Start Of The Race
Before The Start Of The Race
Runners of the 3K & 5K Races
Runners of the 5K Race
Jan Imperio Finished 2nd Overall in the 10K Run
Jan Imperio of Tm BR-Professional Group Finished 2nd Overall in the 10K Run

The best part of this event was the breakfast invitation. Although I did not run the race and did not feel hungry, the breakfast turned out to be a “heavy” one! But what made the breakfast more significant were the ideas and insights that Mr Lafferty shared on how it takes to be a Champion or Olympian in Athletics and for that matter, in any kind of Sports. The best part of what he said is that, “The best athletes are assholes!!!” (If you want an explanation of this statement, I have to explain it verbally).

Before leaving the Palms Country Club, Mr Lafferty donated fifteen (15) running shoes which to my surprise turned out to be racing shoes from Newton, Nike Racers (not available in the country), Adidas Racing Flats, Puma and Mizuno Racers. These shoes are destined to be used by Elite athletes!

BR, Jim Lafferty, & Coach Titus With The Donated Shoes
BR, Jim Lafferty, & Coach Titus With The Donated Shoes
All Shoes Are Racing Flats Which Are Very Light
All Shoes Are Racing Flats Which Are Very Light

Jim, thank you very much for the support!


4 thoughts on “Jim Lafferty & Project Donate A Shoe

  1. runnerforchrist


    How i wished that I’m an elite runner too hehehe…

    I admire you S’ Jim Lafferty for your benevolence and you S’ Jovie for your legacy.
    God bless.


  2. runningshield

    it was very nice to see you and thank you for the pictures and supporting the palms country club race . i love the Breakfast food !!!!!! regards – Patrick & Mabu Concepcion


  3. tigerboy

    hi jovie,

    great to see you and Jim creating a “sort-of-parnership”. i believe both of you share the same interest and passion in running, and its runs both in your blood. jim has been a great coach to us p&g runners.


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